Let’s bring your brand to life - clearly and confidently.

I’m here to help you create a brand identity that truly feels like you - one that’s consistent, meaningful, and speaks straight to your audience. We’ll work together to build something that builds trust, shows off what you stand for, and makes sure your business gets the attention it deserves.

Graphic design elements showcasing brand identity work by Catherine Giaquinto.

Hey, I’m Catherine!

You know how some businesses look a bit all over the place, and it’s hard to take them seriously? 

I work with businesses that have strong services and a clear sense of purpose but lack a consistent visual identity. If you’re clear on who your customers are, what you offer, and what sets you apart, I’ll create a customised, cohesive brand identity that reflects your values and goals. Together, we’ll build trust, stand out, and connect with your audience.

Portrait of Catherine Giaquinto, Brand Identity and Graphic Designer based in Manchester, UK
Brand identity design for Judy Parsons, Linkedin Trainer & Speaker featuring free-flowing 'J' with simple, clean typography.

A custom brand identity gives your business the solid base it needs to stand out, connect with the right people, and grow with confidence.

Check out some of my case studies:

Brand identity design for Yoga with Sal (Sally Jones), featuring flexible typography and a free-flowing 'Y' to promote the ease and flow of yoga.
Brand identity design for Intuitive Homes, featuring minimal icon using 'ih' to form the shape of a house.
Brand identity design for Siempre Running Co. featuring custom typography signifying speed and progression.
Brand identity design for Retrofit Hub featuring an icon for 'rh' using energy efficient colours to represent the focus on high quality, energy-efficient homes.
Brand identity design for Space to See featuring a custom 'A' at the core of the logo signifying balance and alignment.
Brand identity design for Renée Skin featuring a french style typography with the accent being a smudge of cream.

Services

Whether you're looking to establish a strong brand presence or create consistent marketing materials, I offer tailored solutions to help your business stand out and grow with confidence.

Catherine Giaquinto, Brand Identity Designer.

Brand Identity

Your brand identity is the foundation of how your business is perceived. I work closely with you to create a customised, cohesive brand identity that reflects your core values and goals. From logo design to colour palettes, fonts, and overall visual style, I’ll ensure that every element works together to tell your unique story. Whether you’re starting from scratch or refreshing your current look, I’ll help you build a brand that builds trust, stands out, and connects with your audience.

Assorted marketing materials such as business cards, posters, signage and merchandise designed by Catherine Giaquinto.

Marketing Material

Once your brand identity is established, it's time to ensure it shines across all your marketing materials. I’ll design a range of professional assets to support your marketing efforts, including business cards, brochures, social media templates, and more. Every piece will be tailored to your brand’s personality and designed to engage your audience. With cohesive, on-brand materials, you’ll have the tools you need to market your business with confidence and consistency.

Kind words from clients

I’m lucky to have worked with some brilliant businesses. I love connecting with people and building relationships. Here’s what they had to say about working with me:

Stephen Nevison of Intuitive Homes.

“It was great working with Catherine. She really took the time to understand our objectives and there was clear communication throughout the process. We are delighted with our new brand and it really reflects the business.”

Stephen Nevison, Intuitive Homes

Elizabeth McManus of Space to See.

“Working with Catherine has been a total pleasure. She understood the aims for the business and created a truly beautiful brand image that I feel proud to use. Catherine was so professional, responsive and engaged throughout. I absolutely recommend her!”

Elizabeth McManus, Space to See

Emma Nevison of The Stories We Tell

“Catherine is one of the most organised, thorough and efficient designers I've worked with. She immediately got the brief and produced two fantastic routes. The only difficulty was choosing which one I liked best!”

Emma Nevison, The stories we tell

Sarah Fleming of The Right + The Left.

“Catherine is collaborative, creative and practical in equal measure. She took the time to understand the requirements of the brief whilst challenging where she could see there was a different approach / design option that would work better. Clear communication, timelines and expectations managed throughout. Thank you!”

Sarah Fleming, The Right + The Left